
Elements Advisory Group

Elements Advisory Group
Industry
Accounting
Location
Brisbane, QLD
Services provided
Brand strategy
Brand design + corporate style guide
Web design + development
Marketing strategy
HubSpot onboarding
01.
Background
Elements Advisory Group are Business Advisors and Accountants in Brisbane who help businesses take control of their finances. By introducing specialist processes of analysis, strategic planning and regular accountability, we help clients improve their business journey and optimise profitability, cash flow and business value.
We partnered with Brisbane-based Elements Advisory Group to take their brand, marketing, and digital presence to new levels by redefining their brand position in a premium accounting market.
Elements Advisory Group needed their brand identity to reflect a mature and professional practice and premium service offering to high-growth businesses.
Industry
Accounting
Location
Brisbane, QLD
Services provided
Brand strategy
Brand design + corporate style guide
Web design + development
Marketing strategy
HubSpot onboarding
Visit

02.
Branding
The website design was driven by the Group’s need to not only refresh their positioning but to elevate the digital brand and provide a platform to capitalise on their increased digital marketing efforts.
We designed and developed a creative and professional digital home for the refreshed brand. The firm’s website is now a place that won’t just generate new work. It also provides a platform to share their mission, and values, drive recruitment and demonstrate the firm’s expertise and insightful articles.
We gave the brand space to showcase its unique story with bold imagery and original photography that introduced the human element to the brand across all pages. All page layouts bring a high level of consistency across all divisions, now under one brand. To achieve a professional, but not “common”, feel to the website, we used big open spaces, with creative elements incorporated to provide a unique brand flavour. Our team ensure the page designs are dynamic and flexible to support the Group’s growth.







Specialist advisors & accountants enabling better business journeys
Our goal is to reduce your stress and help you feel more in control and supported throughout your business journey.
03.
The website
The website design was driven by the Group’s need to not only refresh their positioning but to elevate the digital brand and provide a platform to capitalise on their increased digital marketing efforts.
We designed and developed a creative and professional digital home for the refreshed brand. The firm’s website is now a place that won’t just generate new work. It also provides a platform to share their mission, values, drive recruitment, and demonstrate the firm’s expertise and insightful articles.
We gave the brand space to showcase its unique story with bold imagery and original photography that introduced the human element to the brand across all pages. All page layouts bring a high level of consistency across all divisions, now under the one brand. To achieve a professional, but not “common”, feel to the website, we used big open spaces, with creative elements incorporated so provide a unique brand flavour. Our team ensure the page designs are dynamic and flexible to support the Group’s growth.


04.
Marketing
Elements Advisory Group engaged our marketing team to help play a vital role in the ongoing growth of the firm.
Working closely with the Directors, we developed a marketing strategy to support the growth objectives of the business, and drive a higher level of visibility in the market.
The Practice + Pixels marketing team continues to work closely with the firm to manage all of their digital marketing channels from blog writing, video production, social media management, SEO, email marketing and digital advertising.
The new brand assets were also applied to all the client’s comms, ranging from social media platforms to internal documents, stationery and templates.
MARKETING SUPPORT
Marketing strategy + consulting
Blogs
Social media management
Digital advertising
Search engine optimisation (SEO)
Email marketing
Videos
Analytics reporting
