Branding, websites and marketing for fresh firms.

A brand development project typically takes 6-8 weeks for established firms. If you’re a startup looking to make a bold entry, expect about 4-6 weeks. Add about a week to these timelines if you’re also considering a name change or need a brand name for a new launch.

The strategy and messaging stages—critical to building solid brand foundations—take the longest. Without a clear brand strategy, competitive messaging, and targeted positioning, your brand won’t have the foundation to stand out.

Our professional branding services cover a wide range of assets tailored to your firm’s needs. We’ll work with you to determine the specific brand and marketing collateral that will best support your goals. We design everything from law firm websites to business cards for accountants.

• Social media branding
• Proposal designs (including Ignition proposals)
• Business cards, letterheads, and signage
• Email signatures
• Newsletters and presentation templates
• And much more!

Our professional branding services start at $7,500 (+tax) for new firms and $10,000 (+tax) for established firms. If you’re only after a basic logo and colours, a graphic designer might be a better fit, starting at $250. But keep in mind, that only gets you a logo, not the strategic messaging or positioning that helps convert leads.

A new website for new firms starts at $10,000 (+tax). This includes tailored copywriting, keyword research, SEO setup, custom design, and mobile optimisation.

Social media and email marketing setup starts at $2,000 (+tax).

All up, your total investment begins at $19,500 (+tax), which gets you:

1. A competitive brand positioning strategy, so you don’t end up sounding and looking like a generic firm.
2. A complete brand style guide, with logos, fonts, colours, patterns and textures, icons, corporate stationery, social media branding and templates, email signatures, and more to ensure your brand is visually strong and consistent.
3. A fully optimised professional website, with a custom design based on your brand strategy and style guide. This also includes copywriting, SEO setup, strategy, design and build.
4. A 1:1 session with our head of strategy to provide tips and ideas to successfully launch your new firm into the market, so you can start maximising your growth from day one.

Absolutely. Many of our startup clients prefer monthly instalments to ease cash flow. We can arrange a six-month payment plan, depending on the project’s total cost and timeline.

A brand “refresh” involves updating specific elements of your brand, like your logo, colours, or visual identity, to give it a fresh, modern look while keeping the core essence of your existing brand intact. It’s ideal for firms that want to stay relevant without a complete overhaul.

A “rebrand,” on the other hand, is a deeper transformation. This process involves redefining your brand story, messaging, values, and visual identity to align with a new direction or vision for your firm. It’s perfect for businesses looking to reposition themselves or enter new markets.

We start with a 3-5 hour brand discovery workshop (sometimes split over two half-days) to dive into your goals and vision.

Before the workshop, you’ll need about 2-4 hours of prep time. After that, we’ll have 2-4 review sessions, each lasting 45 minutes to an hour, to keep everything on track.

You’ll also need to review and provide feedback on brand visuals, the website, and social media assets as we move through the process.